Recognized as one of BC's Top Employers (2019):
By Richard Yerema and Kristina Leung, Mediacorp Canada Inc. staff editors (Feb 21, 2019)
Here are some of the reasons why British Columbia Automobile Association / BCAA was selected as one of BC's Top Employers (2019):
- BCAA offers a range of financial benefits, including subsidized home and auto insurance, profit-sharing for all employees, signing bonuses for some employees, and referral bonuses of up to $2,000
- BCAA supports employees who are new mothers with maternity leave top-up payments, to 100% of salary for 8 weeks, followed by 75% of salary for an additional 9 weeks -- and offers parental top-up for fathers and adoptive parents, to 75% of salary for 9 weeks
- BCAA facilitates ongoing employee development by offering tuition subsidies for job-related courses (with no annual maximum), subsidies for professional accreditation, and various in-house and online training programs
Happy employees lead to happy members at BCAA
When Namita Kearns moved to B.C. from Ontario seven years ago, she was impressed by how well recognized the British Columbia Automobile Association (BCAA) was throughout the province. "It's a household name," she says - and, in fact, one in every three B.C. households is a BCAA member.
A year later, re-entering the workforce after maternity leave, she applied for a position at BCAA and was even more impressed. "Through the interview process, I found the people intelligent and aspirational. It was inspiring to see what BCAA does for the community and as a business," says Kearns, who was recently promoted to director, insurance products.
"Working here, I've seen that people come first and different viewpoints are welcomed. We're all empowered to make decisions that result in the best service for members."
That shared focus on service and an open, collaborative environment are just some of what makes BCAA tick. "We have a unique, people-focused culture," says Shom Sen, president and CEO. "You can also see some of that reflected in our community efforts, which are about safety and giving back. Our people feel good about that focus, and happy employees lead to happy members."
BCAA supports the community in many ways, including donating thousands of car seats to families in need and investing $660,000 in playgrounds across the province. In its most recent fundraising campaign, BCAA and its employees contributed over $300,000 towards United Way community programs.
Over time, BCAA has added new services to its traditional role of roadside assistance. "We're always reinventing ourselves," Sen says. "For example, we pioneered car sharing, creating Evo as a convenient way to get around without owning a car, and we're looking into autonomous vehicles for the future. We want to be the best in every area we operate in."
BCAA's biggest business is insurance, including home, travel and car insurance. "Again, it's all about protection," Sen says. "We have your back. During the Okanagan wildfires last year, we called members before they contacted us, to see how they were doing."
As well as an excellent benefits package, BCAA offers an open workplace, rewards and recognition, leadership training, a preference for internal promotions, a commitment to holistic wellness focusing on physical, emotional and financial wellbeing, and work/life balance.
"I've worked in many places that had no work/life balance," says Sen. "I've found if you provide flexibility, people will give their best."